Packer Fastener Develops AI-Powered Quoting Tool via External Innovation Lab - Modern Distribution Management
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Packer Fastener Develops AI-Powered Quoting Tool via External Innovation Lab

Packer said the project represents a key step in the company's broader AI roadmap, which aims to expand automation and digital tools across the company.
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Lead photo: Packer Fastener staff at the TitleTownTech and Microsoft AI Co-Innovation Lab in Milwaukee. (Packer Fastener photo)

Threaded fastener and industrial supplies distributor Packer Fastener announced Nov. 12 that it has developed an AI-powered quoting and ordering tool following its participation in the TitletownTech and Microsoft AI Co-Innovation Lab at the University of Wisconsin-Milwaukee.

Working alongside technical experts in the lab, Green Bay, WI-based Packer Fastener built software designed to improve customer experience and streamline internal processes by automatically extracting data from customer requests and matching it to internal SKUs. The tool is expected to automate up to 75% of quote transactions, saving approximately 40 hours per month and reducing response times for customers. Additional benefits include decreased duplicate inventory and shorter onboarding time for new employees.

The system is slated to launch in 4Q25.

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“This collaboration gave us a unique and exciting opportunity to explore AI in a meaningful way,” said Bill Feck, Director of IT at Packer Fastener. “Incorporating the latest AI technology aligns perfectly with our values. We’re always looking for ways to move faster, serve better, and push ourselves to improve to help our customers and better the industry.”

Packer Fastener said the project represents a key step in the company’s broader AI roadmap, which aims to expand automation and digital tools across the company. Building on this initiative, the team plans to develop additional AI-driven solutions to boost operational efficiency and strengthen customer relationships.

Packer Fastener staff at work during the TitleTownTech and Microsoft AI Co-Innovation Lab in Milwaukee. (Packer Fastener photo)

“The culture at Packer Fastener centers on continuous improvement for systems and team members. Known for their speed, service, and responsiveness, the company sees AI and their participation in the Microsoft AI Co-Innovation Lab as a strategic advantage,” the company added. “Creating and implementing the new AI-powered software demonstrates the company’s dedication to staying ahead of industry trends and adopting new technologies to improve customer experience and business performance. This also aligns with the company’s culture of developing their team members and investing in their growth.”

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