Access Now: Product Data Sharing Disconnect in the Latest Episode of Executive Briefing - Modern Distribution Management

Log In

Access Now: Product Data Sharing Disconnect in the Latest Episode of Executive Briefing

Michael Sprague discusses the critical consequences of failing to implement good product data sharing processes.

Accurate product data has always been important; after all, you want your customers to know they're buying the right thing. In the age of digital it's even more important, according to Michael Sprague, director of e-business development for Thomas Enterprise Solutions. But too many manufacturers and distributors haven't figured out how to share that information effectively.

In the latest episode of Executive Briefing, Sprague discusses why the issue of product data sharing is important and the consequences of not doing it well, including lost sales, more customer service costs and strained relationships.

The problem isn't insurmountable, Sprague says, but the first step is recognizing – and admitting – there is a problem. "This is a really sensitive subject," he said. "A lot of people know it's bad, and they didn't want to talk to us. They didn't want to have to be interviewed and tell us how really bad it is."

Access the latest episode of MDM Executive Briefing here to hear more from Sprague about the product data disconnect and how distributors and manufacturers can start to overcome the problem.

Also in this month's episode: Mark Kahn, president of Kahn Tools, talks about the challenges and benefits of being an online distributor and the company's focus on 'American Made.'

Share this article

About the Author
Recommended Reading
Leave a Reply

Leave a Comment

Sign Up for the MDM Update Newsletter

The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.

Get the MDM Update Newsletter

Wholesale distribution news and trends delivered right to your inbox.

Sign-up for our free newsletter and get:

  • Up-to-date news in a quick-to-read format
  • Free access to webcasts, podcasts and live events
  • Exclusive whitepapers, research and reports
  • And more!


articles left

Want more Premium content from MDM?

Subscribe today and get:

  • New issues twice each month
  • Unlimited access to, including 10+ years of archived data
  • Current trends analysis, market data and economic updates
  • Discounts on select store products and events

Subscribe to continue reading

MDM Premium Subscribers get:

  • Unlimited access to
  • 1 year digital subscription, with new issues twice a month
  • Trends analysis, market data and quarterly economic updates
  • Deals on select store products and events



You have one free article remaining

Subscribe to MDM Premium to get unlimited access. Your subscription includes:

  • Two new issues a month
  • Access to 10+ years of archived data on
  • Quarterly economic updates, trends analysis and market data
  • Store and event discounts

To continue reading, you must be an MDM Premium subscriber.

Join other distribution executives who use MDM Premium to optimize their business. Our insights and analysis help you enter the right new markets, turbocharge your sales and marketing efforts, identify business partners that help you scale, and stay ahead of your competitors.

Register for full access

By providing your email, you agree to receive announcements from us and our partners for our newsletter, events, surveys, and partner resources per MDM Terms & Conditions. You can withdraw consent at any time.

Learn More about Custom Reports

Request a Market Prospector Demo

  • This field is for validation purposes and should be left unchanged.