The 2020 Mid-Year Economic Update_long

Sales & Marketing

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virtual trade shows
Technology

Are Virtual Trade Shows & Conferences Here to Stay?

John Caplan, the president of North America and Europe for Alibaba.com., says that digital trade shows are one virtual event that could be here to stay even when we’ve moved past the COVID-19 crisis.

Businessman standing with his back and looking at a worldwide map with objects in his hand
Sales GPS

Let Go of Decades-Old Sales Operation Assumptions

Indian River Consulting Group’s Mike Marks argues that sales transformation cannot happen for a distributor without releasing these long-held beliefs.

September 2020 - spiral desktop calendar on yellow handmade bark paper
Technology

Business Improvement Tactics: MDM’s Top Blogs of September

MDM’s most-read blogs of September 2020 center around capitalizing on ways to enhance your distribution business.

Dark-haired Caucasian man with a clipboard and a paper document sitting by his coworker outside
Sales & Marketing

4 Steps to Take Now That Can Lower Selling Costs

Redesign to create role specialization within the organization, invest in digital tools, separate market-making from market-serving activities and create a clear value proposition.

empathy at work seen through paperclips
Sales GPS

Pump Up the Empathy, Get Customers’ Attention

Directly addressing the pain points customers are facing will let them know you are here to help.

empathy at work seen through paperclips
Sales GPS

Commentary: Pump Up the Empathy, Get Customers’ Attention

Bringing your sales and marketing teams together on customer communications and interactions is a great way to ensure you are capturing a broader picture of what clients are going through right now.

Courier picks up package on a warehouse.
Technology

Minimum Order Size: Is It the Right Move for You?

How distributors can assess whether or not implementing a published Minimum Order Size (MOS) policy makes sense when considering both company and market dynamics.

man and woman wearing masks working on a laptop together
Sales GPS

The Cultural Shift that will Create an Empowered, Integrated Sales Team

Marketing and sales make a powerful team when working together.

Technology

Download this Issue as a PDF: September 25 2020

This issue of MDM Premium features our annual Market Leaders listings of the top distributors in the U.S. See the rankings in key categories, and learn how several of the ranked companies put themselves in a strong market position in 2019 that has fared them well throughout the disruption of 2020.

Online shopping / ecommerce and delivery service concept
Technology

5 Ways Smaller Distributors Can Compete with the E-Commerce Giants

It all starts with your website — but it doesn't end there. B2B online marketing strategist Bob DeStefano shares how distributors can make the most of your small business online.