While e-commerce platforms and marketplaces aren’t new, the pandemic is fueling the need for distributors to take a harder look at them. The latest MDM webcast featured Zoro's Tracy Buelow breaking down how distributors can have a successful presence online.
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To make this a successful year, distributors looking to grow their businesses are likely to improve their chances if they grow their digital capabilities, said industry experts Diane Yarrow and David Saunders.
AI can map the products you already have, without a detailed and painstaking master data project. This makes the sales rep look good and allows the customer to get back to work. It’s all part of an omnichannel experience for the customer, says proton.ai's Benj Cohen.
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Break content up into smaller, reusable pieces that can be reassembled based on configuration choices. Darwin Information Typing Architecture, the standard used to design component content, ensures that the correct content is associated with each configured product variation.
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On January’s fourth-quarter earnings call, Fastenal CEO Dan Florness and CFO Holden Lewis pulled back the curtain on how they view the company’s diminishing role of physical branches.
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Four ways that investing in technology now can help your distribution business emerge from the recession stronger than before.
Three of MDM’s five most-read blogs published last month focused on e-commerce and digital, while the tenuous economic situation plus Ferguson’s 2021 forecast also grabbed readers’ attention.
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Boost online engagement and bring prospective customers to you by creating the digital, content-rich journey that your customers are looking for.
Here are the Top 10 (plus one) digital commerce enhancements you can make to successfully navigate the post-COVID-19 environment.
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Many distributors are under the assumption that if they load a bunch of content onto their website and/or into one-off marketing emails, they’ve done their job. But such a Create It and They Will Come strategy can be a waste of time and resources.
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And other critical reasons why e-commerce investment is the smart choice for nearly all distributors, from Channel Marketing Group's David Gordon.
Duncan-Parnell, Radwell International and Stellar Industrial Supply all benefited from company-wide data analysis efforts to keep customer relationships strong and build more efficient business practices.
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Optimize operations, prevent theft and prioritize employee health with the assistance of IoT at work, says Sigfox USA's Eddie Meyersick.