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Data-Driven Decisions: Opportunities and Challenges in the Data Revolution

Distributors of all sizes and in all verticals are ambitiously investing in data capabilities over the next three years, and for good reason: the distributor data divide is big and growing. 

 

Our latest research, Data-driven decisions: opportunities and challenges in the data revolution, reveals the striking finding that the most data-savvy distributors are twice as likely to report using advanced data techniques in every single part of their business and twice as likely to report moving faster than average to continue growing their data capabilities

 

As a result, distributors who have been slow to adopt data capabilities are moving quickly to catch up. Of the distributors who identify as low-maturity today report realistic, 70% revealed that they have realistic plans to achieve high-maturity within the next three years. 

 

Download the report today to read more about these and other findings from the research, a multi-month effort that engaged over 200 senior distribution executives.

 

Elevate Your Sales Game: The Ultimate CRM Playbook for Distributors

Customer expectations are evolving, buying behavior is shifting, and competition has become more intense. 

Leading distributors see these challenges as opportunities and double down on the strategies that take them to the next level. 

 

Read on for seven winning strategies to increase revenue, crush the competition, improve profitability, and set your sales team up for attainable, long-term success. 

 

In this playbook, you’ll discover how to:

  • Unify offline and online sales to seize every opportunity
  • Develop higher-converting marketing campaigns with personalization
  • Improve sales efficiency and performance with automation
  • Train your team to take a more consultative approach to selling
  • Maximize profits with your pricing strategy
  • Identify the best opportunities for growth and expansion

 

What It Takes to Embrace AI in Distribution for Next-level Business Success

Dive into the world of artificial intelligence (AI) adoption in wholesale distribution with our practical guide. Uncover firsthand experiences from industry executives at different AI adoption stages, offering valuable strategies, implementation tips, and inspiring stories for your business’s transformative journey.

 

In an industry where the potential of AI is rapidly evolving, our guide becomes your compass. Join the narratives of three executives who, much like you, have seamlessly integrated AI into their operations, witnessing its transformative impact and now championing its potential for success. Consider AI not as a foreign concept, but as your next strategic partner in the distribution landscape. Just as you rely on supplier relationships and logistics providers, AI enhances efficiency and elevates the customer experience. Download our guide now to pave the way for your business’s AI-powered evolution and revolutionize wholesale distribution.

 

Walking the Value Chain Tightrope: How Wholesale Distributors Will Survive and Thrive

Are you leaking profits? Are your margins so tight there’s no room for error? Are you having trouble balancing upstream and downstream partner demands? You’re not alone.

 

But…there’s a way to ensure this all adds up.

 

Download Vistex’s eBook: Walking the Value Chain Tightrope: How Wholesale Distributors Will Survive and Thrive. Use these actionable ideas and tips to survive and thrive despite the big squeeze. This eBook covers how to:

  • Maximize opportunities with your downstream partners
  • Achieve greater margins by exploiting your data
  • Reduce leaking profits and stem margin erosion
  • Gain an advantage by setting the right product mix

Power Up Your ROI and Conversions with Search

How do digital marketers position themselves in the most effective way to present and sell their products? In today’s cut-throat world, a digital marketing strategy needs an edge that sets them apart from the competition.

 

Dive into our whitepaper where we share the secret weapon that leverages AI and data to increase ROI and conversions.

Prioritizing Profits With Your Pricing Strategy

Less than 20% of your customer base makes up 80% of your profits. Chasing the wrong customers can cost you dearly – in time, resource investment, and opportunity loss.

 

To prioritize profit in your business strategy, distributors need to revamp their pricing strategy. Your sales team can move away from the ad hoc “deal desk” approach to a data-driven approach based on the perceived value they bring to their customers. A customer that values your services will pay more for those services.

 

Pricing has a solid trickle-down effect that goes well beyond winning the deal. A well-orchestrated pricing strategy sets the intention for your business. Eliminate unprofitable business pursuing and focus your efforts on those customers who have the promise to become more profitable.

 

Getting Your Sales Team to Adopt a New CRM Solution

User adoption is the key to achieving the greatest return on investment from your Customer Relationship Management (CRM) system and can give you an incredible edge over your competition.

 

You can lead your sales reps to the CRM waters, but how do you get them to drink and, more importantly, continue to come back to the CRM well again and again?

 

Over the years, White Cup has partnered with more than 1,000 companies worldwide to help them structure their CRM rollouts for optimal uptake. This report shares 11 things our experts say make all the difference in creating an engaged, enlightened, and fully CRM-empowered salesforce.

 

Credit Where It’s Due

The worst of the pandemic might be over, but B2B point-of-purchase habits have evolved. And they’re unlikely to revert to what they were before. Data now points to a heightened need for quick, easy and trusted credit-approval options to reflect post-pandemic realities for distributors of all sizes.

 

According to research compiled by MDM and Credit Key, quickly securing lines of credit will be vital to B2B companies moving forward. Flexible financing will help suppliers and vendors stay stocked during eras of sustained growth and times of supply crisis.

 

As distributors have rapidly upgraded their technology, many e-commerce customers have gotten used to convenient, digital purchasing options while increasingly turning away from traditional buying options.

 

Companies now are looking for e-commerce specialists and B2B lenders who offer real-world, real-time solutions that allow businesses to focus on their true goals: offering top-line products and services to their target markets.

 

Winning Strategies for Customer Experience: Benchmarks & Best Practices

In this report, MDM Research benchmarks the state of distribution customer experience delivery and
identifies emerging best practices to keep customers engaged in a noisier and more transparent
marketplace.

Turn Searches into Sales: No More Customers Lost in the Sea of Products

Finding a product on a B2B distributor’s site can be like playing a game of Waldo with no idea what Waldo looks like. To spare customers the headache of sifting through a sea of products, distributors can create a more organized, user-friendly experience.

 

Learn how 3 different distributors have cracked the code to growing sales through search.

 

Download the whitepaper now.

Are B2C Best Practices the Future of B2B E-Commerce?

B2B companies investing in digital are seeing value and gaining share.

 

See which product discovery, conversion and customer acquisition tools make your competitor’s roadmap and see what the data says about B2C practices in B2B.

 

Download the survey report now.

Metrics That Matter: Key Metrics for Distributors to Drive 2022 Revenue

Throughout history, the distribution industry has looked to specific metrics to understand business performance. By tracking these metrics, organizations know how they are doing, month over month, quarter over quarter, and year over year.

 

But often, organizations fail to review, reevaluate, and adjust their metrics regularly; as a result, organizations can end up paying attention to the wrong metrics or things that are no longer truly meaningful.

 

Get started with five key metrics that distributors should be reviewing, reevaluating, and adjusting to drive 2022 revenue.

 

Download the free report now.

5 Top Trends That Will Drive Distribution Technology Investments in 2022

Among the pandemic-era trends that have impacted distributors, a deeper focus on robust technology investments may be the longest lasting. Read the results and analysis of the technology portion of the 2022 MDM Trends Survey, where you’ll find how distributors expect to make technology investments and ways companies can plan now to get ahead of the next wave of innovation.

 

Download the report now.

Distributors Rethink the Supply Chain in Light of New Challenges

Supply chain disruptions are expected to continue throughout the coming year and beyond. But that doesn’t mean there is nothing distributors can do about it. This whitepaper addresses some of the key issues that are preventing a smooth supply chain and ways that distributors are approaching the challenges. From taking a closer look at near-shoring to investing in more collaborative business partners and technology, three supply chain experts will take you through the latest thinking on the topic.

 

Download the whitepaper now.

The Growth of E-Commerce Investments in Wholesale Distribution

There’s a lot of noise around e-commerce growth in distribution. But where do distributors actually stand on the topic today? This whitepaper explores the progress the industry has made and takes a closer look at statistics around e-commerce revenue generation, areas of investment and what distributors are doing to boost online brand awareness.

 

2021 Customer Insights Survey

Digital technology adoption among businesses has grown dramatically during the pandemic, with some estimates showing that COVID-19 accelerated the average share of customer interactions that are digital by three years. But what does this mean for a distributor? Is e-commerce enough? Is it time to launch a virtual marketplace? What other digital tools are needed to thrive in the new business cycle now emerging? MDM answers those questions and more in a new whitepaper, 2021 Customer Insights Survey, sponsored by Valtech.

 

Download our 2021 Customer Insights Survey whitepaper now to learn what your customers both want and need from their distributor partners and how your company can integrate digital and traditional communication into the customer journey.

 

What Are Distributors’ Post-Pandemic Technology Investment Plans?

When it comes to the bottom line, the pandemic didn’t treat every company the same. Yes, COVID-19 was an equalizer of sorts. Most states went into lockdown, many businesses were closed and quarantining became the norm for millions of people. Distribution, for the most part, was deemed an essential business, but even still, many distributor customers had to shutter their doors for weeks or even months at a time. The impact was both severe and long-lasting.

 

The MDM-Infor Technology Trends Survey 2021 will provide valuable insights into how wholesale distribution navigates COVID, where it goes from here and what preparations still need to happen should another disruption ravage the industry again.

 

Download the report now.

The State of Commerce Experience 2021: A Turning Point in E-Commerce History

In 2020, a whopping 83% of decision-makers reported double-digit growth in digital revenue. In 2019, before COVID-19, only 9% experienced such growth. This is not a moment to let pass you by.

 

For the second year in a row, Bloomreach, the leader in commerce experience™, commissioned Forrester Consulting to conduct an online survey of B2B and B2C businesses and consumers in e-commerce across the US, UK and Germany. 

 

Read on to discover what the study found, and how firms can capitalize on the market share they’ve captured during COVID-19.

 

Download the report now.

Man vs Machine: Who is Going to Win the War for B2B Customer Loyalty?

Artificial intelligence is increasingly a common part of the e-commerce experience. Some say AI will eventually eliminate the need for traditional sales and marketing, others believe human interaction is here to stay.

 

Download the whitepaper now.

AI Technology is Shaping the Future of E-commerce

Transform the customer experience, manage costs, and grow revenue — all with artificial intelligence (AI). It sounds like science fiction, but the benefits of AI are grounded and catching on with today’s biggest digital leaders.

 

Download the report now.

Distribution Industry Insight: Transforming Customer Service with Document Automation

In a recent survey, distribution industry leaders shared their insights on the power of document automation and its transformative impact on the customer experience.

With Conexiom, teams across the distribution industry are cutting down processing time to provide a seamless end-to-end customer experience.

Download this infographic to learn more about how you can improve order processes speeds — and your company’s customer experience.

 

Download this infographic now.

Distribution Industry Insight: Making Time for Customer Service Is Key to Success

Most distributors agree that excellent customer service is not only a way to differentiate themselves from the competition, but it’s also extremely important to the bottom line. Take a look at this eye-opening infographic, based on a January 2021 survey of distributors, that shows just how important the customer service team is to the company’s success — and highlights some of the obstacles that are getting in the way of fulfilling that promise of market-leading customer service.

 

2021 Industry Outlook

Take a closer look at the data that’s setting the tone for 2021 performance.

The road to pandemic recovery for wholesale distribution runs through MDM and Robert W. Baird’s annual industry outlook distributor research and survey. Download this report for all the details on why there’s reason for optimism in 2021.

 

Download the report now.

Investment Banking Directory

Work with a banking partner that knows your business. Get detailed information on investment banks with expertise in the wholesale distribution industry.

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