MDM’s SHIFT Conference Delivers Change Management in Spades

Whether you attended or not, get a general recap of what happened at MDM's Sept. 25-27 SHIFT conference and the value it provided to the distribution community.
SHIFT sign outside

As my Fall Industry Events Preview blog detailed, there’s at least one distribution-oriented conference or expo happening nearly every week somewhere in the U.S. through early December. It’s an exciting time, as I myself am attending a handful of these events, but it’s a whole different feeling when you’re attending an event that your company is hosting.

That was the case for us here at MDM last week as we hosted our SHIFT: The Future of Distribution conference Sept. 25-27 at Broomfield, Colorado’s Omni Interlocken Hotel. Hosting such an event certainly comes with some performance anxiety, but I’m happy and proud to report that SHIFT was a smashing success.

Of course, I’m biased, but from my observations and the feedback we’ve received from some of the event’s more than 200 attendees, SHIFT delivered on providing actionable change management for attendees to bring back to their business in the areas of sales and talent management, data analytics utilization, supply chain innovation and overall digital transformation — just some of the topics today’s distributors are trying to navigate amid constant disruption.