The 2020 Mid-Year Economic Update_long

IWDC Promotes Werkley to VP of Sales and Vendor Management

Since he joined the IWDC in 2016, Werkley has been involved in several key initiatives for the welding cooperative.
M&A Roundup July 2021

The Independent Welders Distributors Cooperative (IWDC) recently announced the promotion of Keith Werkley to vice president of sales and vendor management, which was effective Sept. 1.

Werkley joined IWDC in 2016 and IWDC said he has played a key role in its growth over the past five years. As a member of the welding cooperative’s  management team, Werkley has helped IWDC execute several strategic initiatives during his tenure: the launch of IWDC University – an online training platform; the design and launch of its Strategic Account Management program, which Werkley leads; and the build-out of its Weldmark product line.

He also helped with the expansion of IWDC’s distribution center business, which included regional sales support, and with engaging vendor support of IWDC’s Product Information Management program that launched earlier this year.

Werkley also assumed responsibility for IWDC’s “asset” category, which includes cylinders and tanks. In that role, he will work closely with IWDC’s gas program leadership to ensure continued growth with its vendor partners.

The IWDC was formed in 1994 to leverage the strength of its independent welding distributor members across North America. IWDC’s member companies collectively represent over $2.9 billion in sales across a wide range of industries.

Related Posts

About the Author
Leave a Reply

Leave a Comment

Sign Up for the MDM Update Newsletter

The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.

2

articles left

Want more Premium content from MDM?

Subscribe today and get:

  • New issues twice each month
  • Unlimited access to mdm.com, including 10+ years of archived data
  • Current trends analysis, market data and economic updates
  • Discounts on select store products and events

Subscribe to continue reading

MDM Premium Subscribers get:

  • Unlimited access to MDM.com
  • 1 year digital subscription, with new issues twice a month
  • Trends analysis, market data and quarterly economic updates
  • Deals on select store products and events

1

article
left

You have one free article remaining

Subscribe to MDM Premium to get unlimited access. Your subscription includes:

  • Two new issues a month
  • Access to 10+ years of archived data on mdm.com
  • Quarterly economic updates, trends analysis and market data
  • Store and event discounts

To continue reading, you must be an MDM Premium subscriber.

Join other distribution executives who use MDM Premium to optimize their business. Our insights and analysis help you enter the right new markets, turbocharge your sales and marketing efforts, identify business partners that help you scale, and stay ahead of your competitors.