Distributors struggle with attributing benefits to technology.
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This month we feature comments from the recent MDM Webcast: Moving Beyond Rebates about how to prepare for the new incentive landscape that is changing alongside shifting markets and channels.
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Traditional rebate model based on reactivity may not be enough.
Grow bottom line by inviting critical department to the C-suite.
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'Run circles around competition' by offering app or mobile-friendly site.
How to be proactive - rather than reactive - in sales.
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Optimize existing technology with right processes, commitment from upper management.
Sensors and connectivity provide distributors with competitive advantage.
HVAC distributor seeing increase in e-commerce, mobile app traffic.
Technology is not the most important part of the e-commerce discussion.
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Employees are one of the primary reasons for success in distribution, but training programs and budgets often do not reflect their importance. This collection of articles, based on the results of arecent Real Results Marketing survey, looks at the training gap in distribution, how to overcome training challenges and ways to improve employee training.
Articles included in this special report:
- Move Beyond Sales Training
- How to Overcome Training Challenges
- Mind the Training Gap for Negotiation
Click on the link below to download this special report in PDF format.
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Grainger continues investing online, but closes 27 branches.
